The Internet Business Guide: Riding the Information Superhighway to Profit


Author: Rosalind Resnick and Dave Taylor
Publisher: Sams
ISBN: 0-672-30530-5
Price: $25.00 US, $34.95 CAN
Pages: 418
Published: September, 1994
For more information: http://www.mcp.com/cgi-bin/bag?isbn=0-672-30530-5&last=/bookstore
Notes: Of the various books on doing business on the Internet, this is the best one I've seen. By reading this book, you'll find out how to use the Internet to build market share, track down business leads, communicate with colleagues and search online databases, all through extensive examples and detailed case studies. The authors also explain how you can offer cost-effective customer support, and access critical information using the net. Explores the many opportunities available on the Internet, and get tips on shipping for the best deal on Internet access. For leading edge marketing strategies and bottom-line information.

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